Game Art: Phillip Birch, Office-Shadow (Persona) (2018)
Office-Shadow (Persona) is Philip Birch's latest project, six animated movies set on a single floor of a computer generated office building. Think of The Stanley Parable, only weireder. Each video acts as a single chapter of a longer narrative which is told through a first person perspective. By remediating the aesthetics of videogames, Birch is upgrading contemporary art as a whole. The videos also juxtapose Greek mythology and role playing games. Ludic themes pervade Birch's oeuvre, like Entering God Mode, Oubliette and The Hand of God. After the Flesh, an homage to David Cronenberg's masterpiece eXistenz, even features a gamepod.
Philip Birch (b. 1978, Detroit) is represented by Lyles & King and his recent solo exhibitions and performances include Milespires and Reliquaries, Lyles & King, NY; Entering God Mode, Jack Hanley, NY; The Crown of Modernity, 47 Canal, NY; The Hand of God, Essex Flowers, NY; The Chair After Its Method of Implementation, Cleopatra’s, NY.
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